After receiving Lily's letter about their product Sainsbury's replied just as one should to a three year old. Then her family posted the reply, and at screen capture this letter had almost 150,000 likes on Facebook. Now that is something to be happy about if you are Sainsbury.
After reading this adorable post, I wanted to try some Tiger Bread. Needless to say, this type of customer service truly creates an experience above the norm that can't be denied.
Take-away: Next time you have the opportunity to respond in a fashion that makes a difference to one person, you should because in today's online world one can sometimes equate to 150,000.
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